Forbes Burton  →  Business Advisory Services  →  Marketing & Sales Consultancy

Marketing & Sales Consultancy

Key Contact

Chris Leadley

Chris Leadley

[email protected]

There are a lot of factors which can seriously affect a company's growth and performance. Our sales and marketing specialists will work closely with you to identify the main issues and provide solutions aimed at creating an immediate and positive impact to your bottom line...

Graham Irons

Really good service and I’m extremely glad I chose to work with them. Regular updates on the how the case is progressing. Calls always returned if they’re busy and every interaction is friendly, professional and informative.

Our professional approach

Forbes Burton Consulting advise businesses on how to improve their sales and marketing efforts to increase revenue. We do this by integrating data regarding your company’s internal structure, external environment, market, and customers.

We then use this information to predict the outcomes and evaluate our findings against the practices of other businesses. We further collaborate with upper-level management to ensure that the new techniques become fully integrated into business as usual.

And what is the end result? Commercial strategy tailored to your company’s products, services, and target demographics in order to maximize value.

Bespoke service for you

Whether a business has gone from thriving to surviving an imminent crisis, or is just looking to ‘fix the roof while the sun is shining’, we can help you to:

  • Reduce balance sheet stress,
  • Generate cash and reduce costs,
  • Increase profitability,
  • Refinance and find the best source of capital to support business objectives; and
  • Reduce long-term liability costs.

Whatever the solution, we pre-empt and manage road blocks until the job is done.

Our services are tailored to the needs of the individual business, and include:

  • Restructuring any debts the business has,
  • Negotiating with your creditors to secure better payment terms,
  • Stabilising your cash flow,
  • Making sure you have contingency plans in place,
  • Planning your marketing strategy; and
  • Planning the best way to exit your business.

The crucial factor is to get in touch as early as possible so we can work with you and start getting rid of the stress.

Marketing & Sales Expertise

Developing an effective marketing and sales strategy can be critical to the success of any business. As a service provider, there are a number of ways that we can help you to achieve your marketing and sales objectives.

 

How we help

 

Conduct Market Research

Conducting market research is crucial, we can help you to understand your target audience, competitors, and market trends. We can assist you by conducting surveys, focus groups, or secondary research to provide you with valuable insights that can inform your marketing and sales strategies.

 

Define Target Audiences

We can help you to identify and define your target audiences. By doing so, you can tailor your marketing and sales efforts to reach the right people, in the right way, at the right time. We can assist by helping you to build customer profiles, or by analysing data from their existing customer base.

 

Develop Branding and Messaging

To differentiate and increase growth, position, develop, and invest in your brands. We’ll help you to develop your branding and messaging. By ensuring that your brand and messaging is clear, consistent, and resonates with your target audience, we can help you to establish a strong brand identity that will help drive sales and customer loyalty.

 

Pricing Strategy

Making sure that you get the pricing right is a crucial business decision that may make or break a company. It has the potential to significantly improve top- and bottom-line outcomes. With our help, you can create a pricing strategy and sales incentives that are tailor-made to your business and reap the long-term benefits of an analytical pricing framework based on data collected from your clientele, the market, and the competition.

 

Develop Marketing Campaigns

To succeed in today’s increasingly digitized channel landscape, a sophisticated approach is required. We can help you in developing marketing campaigns that utilize a variety of tactics and channels, including social media, email marketing, and paid advertising. By creating campaigns that are targeted, creative, and integrated across multiple channels, you can help your clients to generate leads and increase sales.

 

Analyse Data

Analyse data from your clients’ marketing and sales efforts to identify what is working and what is not. This can help your clients to refine their strategies and tactics, and to make data-driven decisions that will help them achieve their objectives.

 

Sales Force Effectiveness

To increase revenue, it is essential that, from beginning to end of the sales cycle, every step of the sales and marketing process is in sync with the customer strategy and go-to-market model. To guarantee the greatest possible support for the sales staff, sales enablers such as pay plans, KPIs, processes, tools, and training programs must be implemented.

In order to help management teams, eliminate sales productivity leaks, realign incentives, and ultimately propel sales growth, we provide advice and guidance for setting up the appropriate systems.

 

How to get started

Get in touch online

Use our online form to arrange a free, no-obligation meeting to discuss what the best option is for you get a free meeting →

 

Call us for free advice

Start by getting in touch with our team of business advisers for a free initial consultation on 0800 975 0380. We can help you understand if what the options are and which would be the best one for you. We’re dedicated to giving you the best advice for your unique position.

How we work

With over 60 years worth of experience, our team are well placed to deal with the most complex of business issues. Understanding the landscape is critical. We have a wide range of tools at our disposal to effectively assist you and your business. Let us help you deal with any urgent and difficult situations your company is now facing.

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Step 1

You discover our services

Take a look through our free resources, case studies, and reviews from our clients. You can then decide whether you would like us to handle your problems with one of our range of solutions.

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Step 2

You get in touch with us

We do not charge for any initial discussions or meetings. Call us on 0800 975 0380 or email us on [email protected] safe in the knowledge that your conversation will be completely free of charge and no-obligation. We only charge once we have been instructed by you.

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Step 3

Talk with our advisers

A key part of our work ethic is confidentiality. We will discuss your options with complete confidentiality while we provide you with the correct advice. We absolutely will not discuss or pass on your details to any other parties without your express consent.

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Step 4

Understand your options

We'll discuss the various options available to you, again this is free of charge. You can then decide if you want us to help you. All of our fees are clearly documented and therefore you don’t need to worry about any hidden costs. Forbes Burton is recognised for our clear, honest, and professional advice.

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Step 5

We prepare the solution

If you decide to let us help you and your business we start work straight away, taking the stress and hassle away from you and giving you peace of mind. We'll let you know what is happening at all stages so you know everything is being taken care of.

Woman Painting

Joanna Wilson , JTW Consultancy Limited

"I have been worry-free since Robyn Brecknock became my allocated case advisor... This was a huge relief and I would recommend Forbes Burton to any small business owner"

Contact our experts today

Get Free Confidential Advice
Call us today on FREEPHONE

0800 975 0380

Rick Smith

Rick Smith
Managing Director & Senior Consultant

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Ben Westoby

Ben Westoby
Senior Client Manager & Consultant

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Chris Leadley

Chris Leadley
Marketing Manager & Consultant

[email protected]
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Emma Blyth

Emma Blyth
Senior Client Manager & Consultant

[email protected]
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